REEBOK CLASSIC x THE ANIMALS OBSERVATORY COLLABORATION

The Animals Observatory have collaborated with Reebok Classic to bring a unique and fashionable approach to children’s sneakers. Pulling inspiration from the colors and textures of the season, these iconic Reebok styles pay homage to the vintage look and bold designs that both brands are known for.

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The collaboration is available for ages toddler through grade school, and children and adults alike will immediately be drawn to this collection’s sense of playfulness, rich materials and colorful aesthetic.

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Below you can listen to Laia Aguilar, Creative Director and Founder of The Animals Observatory, discuss the inspiration and creation behind the collection. This spirited attitude and vision comes to life in the collection imagery that can be found in the campaign images.

INSPIRATION

Featuring the Freestyle Hi and Workout Plus, this capsule combines the bold graphics and color-blocking patterns that The Animals Observatory has been known for with two of Reebok’s most iconic silhouettes.

“The Animals Observatory’s Reebok designs are a tribute to the brand. My intention was to appeal to a sense of brand pride with a simple idea and an individual design, to encourage people to connect as part of the Reebok tribe”

Laia Aguilar

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